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How Many Domain Names Should I Register?

So you’ve decided on the domain name you want for your company, but you can’t decide which of the TLDs you want to use. You are considering the benefits of .co.uk and .com always seems professional, but you just aren’t sure what the best domain name for you is. This is a conundrum faced by many new webmasters who simply do not have the knowledge to choose one specific domain name for their website or just aren’t sure which will benefit them the both.

Of course, there is one simple way to avoid a predicament like this. Buy more than one domain name.

There are many advantages to purchasing various domain names. Firstly, as in the example above, it can be solution to the woes of weighing up which of the domain names are the best for you. Buying all of them means that you don’t have to worry and can redirect them all to the one that you decide is your favourite in the end. It is a simple way to solve what can be a very difficult problem for many webmasters, particularly those setting up a website for the very first time.

In addition, buying all of the different TLDs is helpful for securing the brand identity of your company. For example, if you were to buy only the .com domain name, that opens the field up for another organisation to purchase the .co.uk domain name. This means that they could be confused by surfers with your company, meaning that another business (who could even be your direct competition) could be benefiting from the traffic that is intended for your site.

Furthermore, buying up all of the domain names allows you to redirect all of the traffic to those other TLDs to the main domain name that your business uses. This makes your website easier for users to find as they may be unsure which TLD it is, something which ceases to be an issue if a large number of popular domain names are bought by the webmaster.

Often, a user will use the .com or .co.uk extension automatically when typing in a web address, so having both of these domain names in your permission is almost essential if you want to preserve the traffic for yourself. Not having these two domain names could mean that you lose traffic to the person who actually does own that domain name, meaning that they get the visitors that you originally had earned. The potential levitra order costs to your organisation are huge if business is continuously lost in this way.

So to conclude, it is advisable to buy as many domain names as possible for your website, ideally incorporating all of the popular TLDs, so as to ensure that all traffic is redirected to your domain name instead of that of a business with a similar name or, even worse, a competitor.

Mistakes cannot afford to be made when it comes to domain names, so when it comes to this issue, it’s a case of the more the merrier!

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