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How People Can Contact You via Your Website

One of the primary functions of a website is to be a platform by which your customer base (or those that may become your customer base) can get in contact with you or your organisation in general. If someone hears of your business or one of your products, the first thing they will look at in order to contact you is your online presence.

For this reason, it is imperative that your contact details are a) available on the website and b) easy to find, so that the user does not have to trawl through the entire website for hours just so that they can send you a quick email.

So, where should you put your contact information and how should it be conveyed to your web users?

Our recommendation is that you utilise a system on your website called a contact form. You will doubtless have seen these around the internet and they are by far the best way to get contact from potential customers.

They are very simple for the user to work with as they simply ask for some basic personal information for purposes of identification and reply, then have an input box for the user to put their message in. There is no way this procedure could be easier for the user to go through. The message they input and their details can then be sent through to you, direct to your email for an even more convenient means of receiving and replying to the queries and comments of those contacting you.

Another advantage of these forms is that you do not have to publish your actual email address online. If you were to publish this, then you become very susceptible indeed to spam. Not having to publish this means that the spammers won’t be able to target you as easily and your inbox will remain clearer.

Also, you are able to add a captcha image or other checking system to ensure that the message is being submitted by an actual human being and not a machine or spambot. Yet again, this method allows you to limit the amount of spam and unnecessary messages that can make their way into your inbox, keeping you from getting to the emails that really matter.

Of course, this information has to be easy for the user to get to and so the best way to go is to add a button to your navigation bar saying something along the lines of “Contact Us”. This ensures immediately that there is no confusion as to where you can be contacted.

So to conclude, the methodology for contacting you via your website is very important as the ease of it governs whether any of the prospective customers who visit your site will actually bother to pursue contact with you. A contact form is a lovely way to set up this contact, so putting one into place can lead to a tonne of new customers rolling in.

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