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Did You Know … all of hosting plans come with a FREE domain name?

Friday, June 4th, 2010

When you buy any shared web hosting plan from simplewebhosting.co.uk, we’ll give you a .uk domain name absolutely free! No strings attached.

Why You Should Have a Professionally Designed Ecommerce Website

Monday, May 31st, 2010

Ecommerce is becoming a must-have for websites. Pretty soon, the amount of people buying from high street stores will have dwindled almost to nothing as the popularity of online retail flies through the roof. These days, you are far more likely to generate revenue with a well-designed and perfectly functioning ecommerce system than with a shop on the high street.

Any business worth its salt now has (or will soon have) an ecommerce system embedded within their online presence in order to provide an extra stream of sales for their company. A well-crafted ecommerce system guarantees you the ability to bring in far more sales than a shop on the high street would, also allowing you to reach a far wider audience eventually.

Unfortunately for the less technically able webmasters amongst us, ecommerce systems are rather complicated to implement. For those who do not have the technical expertise required to code and maintain such a system, it can be a difficult process and any system they design may be inadequate for its purpose. A lack of technological and design skills can lead to the system not functioning at all or being far too basic for the complex purpose that it needs to serve in order to be effective.

However, there are now huge numbers of professional developers who specialise in producing bespoke ecommerce solutions for businesses. These people have spent years honing the technical skills required to create the systems that sell your products to a massive online audience. They will provide you with an excellent, easy to use system that makes it easy for customers to buy from you and also find information about the products before they make a decision as to buying them.

An ecommerce system should contain a simple, yet attractive shopping interface whilst also maintaining comprehensive information about the product. This allows the user to ensure that they can access all of the information about the products on offer before they make a decision on whether to buy your stock or not. The more information you have, the better and products with more information are more likely to be bought as the user knows exactly what they are paying for.

A professionally designed ecommerce system should also contain an interface that allows webmasters to maintain the system themselves. Developers put these in so as to allow the users to keep the system up to date on their own, without having to have the developers repeatedly carry out updates. This ensures that the system can carry on being effective over time as the products and prices the company offers changes.

So to conclude, ecommerce systems are now massively important to any business that wants to maintain its sales into the future. Professionals are now located all over the internet that will ensure the quality of your system and so you should certainly go to one of these instead of trying to cobble together a system yourself.

Ecommerce certainly is the future and your company can be at the forefront of this wave.

Why Your Business Really Needs a Website

Monday, May 24th, 2010

In these current times of huge technological advance, it is becoming increasingly important for businesses to have a presence on the internet. A recent study from the UK Online Measurement company (UKOM) showed that British people spend 65% more time online now than they did three years ago. This surely shows that the online market is the best way to get in touch with and persuade your potential customers.

There is absolutely no limit to the amount of people that you can access by having a website. In theory, anyone in the world can access your website and so that is a pretty much bottomless pool of customers that you have the potential to impress.

Compared to the costs of setting up an advertising campaign to target various people, simply making a website is amazingly cheap. The costs of web hosting and domain names (especially those that we provide) is competitively low and the running costs of the average website are absolutely tiny compared to running a large advertising campaign.

Advertising on the internet is equally cheap and easy. The same study from UKOM showed that around a quarter of the time spent online is spent on social networking websites. These websites are an absolutely perfect way to reach customers. Even simply posting a link to your page every now and then in a relevant location generates a bit of a buzz around your content and can get people visiting your site who would never have even thought about it otherwise. And all of this is completely free of charge.

Another advantage of a website is that it provides you with a place to provide a depth of extra information on your products. On promotional material, where space costs money, being able to simply add a web address for further information is a valuable concept and can save you a tonne of money in the long run, particularly if you print and distribute promotional material a lot.

A website also gives your company a personal edge, with email providing a far more personable means of contact than the traditional idea of writing a letter to a company that you wish to contact. This sense of humanity goes further if your business sets up a presence on social networking websites like Facebook and Twitter as this gives an even more informal means of contact between customer and trader.

Websites have a huge number of potential advantages for a business, as stated above. The results of the UKOM study show that internet use in Britain is more prevalent than ever before, meaning that the use of the internet as a marketing tool is likely to increase as well. It has reached the point now where almost every company has some form of presence online and those that don’t have one are being left behind in the dark.

So don’t let your business be one of those that are left behind. Set up your website today with the help of us at simplewebhosting.co.uk.

Did You Know … simplewebhosting.co.uk offers freephone telephone support

Friday, May 21st, 2010

The most common feedback we get from customers is how impressed they are that we offer UK based, freephone telephone support with any of our web hosting plans.

So if you’re stuck with something and need a helping hand or just fancy a chat, give us a call FREE on 0800 619 1970.

Why .uk is the Best Domain Name for You

Tuesday, May 18th, 2010

Choosing the best possible domain name for your business is a difficult task. There are so many factors to take into account when you make the decision as to which domain name is best for you. With a UK-based business however, there is no question about the fact that the best domain name you could possibly go for is a .uk.

This is because it instantly identifies your company as a business that is based in the United Kingdom. For many people, buying from a company that is located in the same country as them gives a sense of peace of mind that they don’t get.

Having a .uk domain name means that a customer knows straight away that your company is based in the UK. Any customer resident in the United Kingdom will be instantly more attached to your organisation, knowing that it is based in the same country as they are.

Also, a .uk domain name looks immediately more professional than a domain name such as .biz or .me.uk. Automatically, the domain names .com and .co.uk look corporate and professional, meaning that customers are far more likely to buy from a company that has one of these two domain names.

Of course, if you are outside of the UK, then you should go for a .com, or the particular TLD for your country. The connotations of a corporate feel mean that the extra cost of a .uk domain name is definitely justifiable based on the money you will make from the corporate identity it provides.

Looking professional also means that you are trusted by customers, which is an excellent achievement for any company and means that you are almost guaranteed to earn money from these customers. They are far more likely to buy from an organisation that they feel they can trust.

As well as this, a .uk domain name has the advantage of being one of the first extensions people decide to guess at if they forget the extension of a website. If, for example, a customer remembers the “simplewebhosting” part of our domain name, but cannot remember the extension, then the .uk domain name is one of the first extensions that they will try, especially if they live in the United Kingdom.

So overall, there is a multitude of benefits to registering a .uk domain name for your business website. It helps to establish your company’s identity as a UK business and increases the likelihood of your website being visited and trusted, both of which are very useful factors when trying to establish a presence online.

Of course, this does not mean you are limited to just the .uk domain name. You could buy one, or even several more, other domain names and redirect them all back to one particular domain name, whichever one you want to use.

However, .uk is certainly a domain name that has its benefits and therefore you should consider it as the best possible choice of domain name for your UK-based company website.

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