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What Google Wants To See On Your Website

Monday, March 22nd, 2010

Search engine optimisation (or SEO) is one of the most important aspects of running a website as it helps search engines, like Google, to find your web page and index it into their search results. The better your SEO is, the higher your website will place in their search listings.

A high placing in search listings means that more people will visit your page, which in turn means that more people will come into contact with your products and, by extension, means that your sales will go up. This is what SEO can do for your business and thus there needs to be a lot of work done to ensure that your website is optimised perfectly so that search engines see it in the best light.

SEO is all about keywords. When you first start the optimisation process for your website, you should identify a series of keywords and key phrases that you want people to search in order to find your website. For example, we want people to be able to get to this website by searching “affordable web hosting”.

So, we will try our best to mention the key phrase “affordable web hosting” as many times as we possibly levitra pharmacy can in our copy. This means that Google will see our website as being more relevant to the query of “affordable web hosting” and thus will place us higher up in the search listing for that phrase. This is SEO at its most rudimentary level.

A good way to help optimise your website for search is by adding a blog, much like this one, to your website. This allows you to write about the kind of topics you want to be associated with whilst also providing useful and engaging content to those who regularly view your page. It has many many benefits.

Most of the search engines have a facility with which you can manually add your URL to their systems. You should do this as soon as you get your site up and running as it speeds up the process by which the crawlers find and index all of your pages, meaning that you can immediately start optimising your content in order to start climbing the rankings and getting your website noticed, bringing in tonnes of brand new countries to your page.

So search engine optimisation is one of the most important factors you must consider when writing up the copy for your website. Without good SEO, no-one will come across your website via search engines and therefore you will be missing out on huge numbers of people who will never even hear of you and your services, regardless of how good these products and services are.

To conclude, you must consider SEO very strongly when you are sorting out your website, writing everything with your keywords and phrases in mind to ensure that you are giving yourself the absolute best chance of being noticed by search engines and therefore being noticed by the prospective customers that help you to earn your living.

Find out more about our search engine optimisation service, HyperSubmit, at www.simplewebhosting.co.uk/hypersubmit

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